CTR Founding Advisory Board Invitation
Moments That Matter—And the People Who Make Them Possible
This message comes with deep gratitude—and a meaningful invitation.
You’ve seen Candy’s vision from the very beginning. You were there before CTR had a name. When your family needed answers, Candy showed up—with knowledge, clarity, and action. That moment mattered.
Since then, Candy has built a bridge for others facing what you once faced. She founded the small but mighty CTR to show up to families in their critical moments.
Now, CTR is at a critical turning point.
We’re building the CTR Advisory Board to help us take the next step—not to grow for growth’s sake, but to sustain our team and expand our impact beyond our current network.
CTR ADVISORY OPPORTUNITY
Where We’ve Been. What We’ve Learned. Why We’re Asking.
CTR was born out of an urgent need and has grown through trust. We’ve never advertised. We’ve never fundraised at scale. And yet, patients continue to find us—usually through the personal recommendation of a friend, family member, or provider.
We’ve learned that what we offer isn’t just guidance. It’s relief. It’s a lifeline at a moment when everything is overwhelming. CTR bridges the emotional and logistical gap between uncertainty and clarity.
Our team may be small and local, but our impact reaches nationwide. Because when someone calls, we don’t ask where they are—we ask what they need.
In 2024, we launched a dedicated program for youth with cancer—adding youth specialist Michelle Arroyo to our team. The program is supported by Teen Cancer America (TCA), a national nonprofit focused on improving cancer care for adolescents and young adults by partnering with hospitals nationwide.
We’ve established trusted working relationships with UCLA Health and Hoag Hospital—two of Southern California’s most respected healthcare institutions—among others who now see CTR as a valuable partner in patient care.
While our roots are in Orange County, our network extends far beyond:
Lili’s story began with a call from family in Madison—and led to coordinated treatment in Chicago.
Jesse, diagnosed while traveling in Las Vegas, received care in Southern California before safely returning home to Utah.
These are just a few examples of how CTR navigates across systems, cities, and state lines to guide patients toward the best possible care.
But here’s the truth:
While Candy and Michelle do the actual work with critically ill patients, it leaves little time for community outreach, developing business partnerships, and donor relationships.
We’re very good at the patient side—and trusted by the best in medicine.
We need support on the outside to match the impact we’re making on the inside.
That’s where your voice comes in.
We believe there’s an opportunity to build stronger business ties and position CTR as a vital resource for families across Orange County and Southern California—and as a national example of what true patient advocacy can look like.
As an advisor, your network, insights, and support will help us:
Position CTR as a trusted local cause that businesses and healthcare leaders can support with pride
Create deeper relationships with philanthropic families and values-driven companies
Strengthen our institutional partnerships
And keep answering the call—wherever it comes from
We’ll never be a national brand or a major institution. But we can be a well-loved, deeply trusted community solution with coast-to-coast impact—and we’d love your help getting there.
Gratitude in Action starts here.
Join CTR as one of its founding members of our Cancer Teamwork Advisory Board and help shape a future where patients always come first.
THOUGHT-STARTER:
“Moments That Matter” CAMPAIGN
As a thought-starter:
We’d be honored to launch your new role as the founding member of CTR’s Advisory Board with a special campaign kicking off in May.
Anchored in Brain Tumor Awareness Month, the campaign—Moments That Matter—will highlight your story with Candy as a powerful example of why CTR exists. We’ll reflect on the moment CTR showed up for you, and how that inspired a movement to guide others in their most critical moments.
The campaign would also feature stories like:
Lili, whose journey took her from Madison to care in Chicago
Jesse, who was guided across state lines and returned safely home to Utah
As part of this campaign, we’d love to explore the idea of:
A video or written story to share across our channels
A spotlight feature in local publications to introduce your leadership role and inspire others to step forward
This is more than an invitation—it’s an opportunity to lead with meaning and put gratitude into action in a way only you can.
MAY 2025 CTR CAMPAIGN
BRIAN TUMOR AWARENESS MONTH - MOMENTS THAT MATTER
Social campaign example: